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Taking the Guesswork out of Strategy for Businesses of All Scales and Sizes

Don't Fret If You're Small, Here for All

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Hello, I'm Shubhangi

In an age of heightened consumer awareness and choice overload, knowing what the consumers want and the culture demands is the only way to stand out and I help businesses do exactly that.

Essentially, I turn the powerhouse of digital and social data out there,  into meaningful consumer, category and cultural insights for businesses, helping them craft informed strategies that truly resonate.

In my 5+ years of experience at the biggest media houses of WPP and Omnicom, I have used my expertise to help a leading personal grooming brand position itself in a new market, shape social media strategy for a global airline and help a regional bank refine its customer experience, among countless others.

I want to bring this value to brands of all shapes and sizes and that can only be done when insights are both more approachable and accessible. Therefore, with me simple analytics reigns any complex models and number crunching.

Interested in collaborating on projects or exploring new ideas? Let’s connect and see how we can do some exciting work together.

From what you think to what you know

I offer a comprehensive suite of services designed to harness the full power of data to tackle a brand’s most compelling strategic questions, enabling confident insights-driven decision making

Trusted by the Greatest

Customers

What Clients Say

Information Technology_edited_edited_edi
"Just wanted to say a massive thank you for this work. It’s really great, massively insightful and done in such little time. You knocked it right out of the park!"

Financial Client 

Are you a small brand or agency curious about how data can unlock value for you but aren't sure where to begin? I get you!

As small brands and agencies, data often feels overwhelming—numbers, software, complex models and what not.
But data doesn't have to be complicated or just for the big players.​

Simple analytics and single insights can drive informed decisions that make a real impact.
So why should only big players have all the fun? If you have specific questions or areas you're curious about, I'd be happy to help!

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